___ Involves a Variety of Programmes Designed to Promote and Protect a Company’s - Bust

___ involves a variety of programmes designed to promote and protect a company’s image and its individual products in the eyes of the public. 

(a) Advertising 

(b) Personal selling 

(c) Publicity 

(d) Public relations

(d) Public relations

Explanation:

Public relations involves a variety of programmes designed to promote and protect a company’s image and its individual products in the eyes of the public. 

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CBSE Class 12 Business Studies Sample Paper-2022